Comments on: How can a small IT services company leverage social media? http://www.backbonerecords.com/blog/2011/08/16/how-can-a-small-it-services-company-leverage-social-media/ Tue, 16 Aug 2011 22:46:40 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: ? http://www.backbonerecords.com/blog/2011/08/16/how-can-a-small-it-services-company-leverage-social-media/#comment-88 ? Tue, 16 Aug 2011 13:23:02 +0000 http://www.backbonerecords.com/?p=34#comment-88 Do you service local customers? Make sure you have your business listings on Google Maps, Yahoo Maps, Yelp. Do you have a website and blog? Try to add more useful content to your website and blog. This attracts traffic to your site. Lastly, consider using twitter. Twitter is easy to set up and easy to use. There are lots of people on Twitter. Go there to build your networks! Do you service local customers? Make sure you have your business listings on Google Maps, Yahoo Maps, Yelp.

Do you have a website and blog? Try to add more useful content to your website and blog. This attracts traffic to your site.

Lastly, consider using twitter. Twitter is easy to set up and easy to use. There are lots of people on Twitter. Go there to build your networks!

]]> By: Sam http://www.backbonerecords.com/blog/2011/08/16/how-can-a-small-it-services-company-leverage-social-media/#comment-87 Sam Tue, 16 Aug 2011 13:07:01 +0000 http://www.backbonerecords.com/?p=34#comment-87 One of most popular "business" related social media site is LinkedIn.com. There are many ways to use social media. But ultimately, no matter what you use, you have to provide some content that people are willing to return for. Ie. if you find a very common network problems, discuss that on a blog and suggest how to fix it. I'm not saying you should give away your services for free but you have to establish yourself as an expert. There are plugin that'll allow you to post your articles on facebook as you post on your blog or twitter. Once you've captured peoples' attention and gained their trust, selling to them becomes much easier. One of most popular “business” related social media site is LinkedIn.com. There are many ways to use social media. But ultimately, no matter what you use, you have to provide some content that people are willing to return for. Ie. if you find a very common network problems, discuss that on a blog and suggest how to fix it. I’m not saying you should give away your services for free but you have to establish yourself as an expert. There are plugin that’ll allow you to post your articles on facebook as you post on your blog or twitter. Once you’ve captured peoples’ attention and gained their trust, selling to them becomes much easier.

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